• The Handbook of Direct Marketing for Non-Profit Organizations: Relevance - Responsibility - Results - R.O.I. - Paperback
The Handbook of Direct Marketing for Non-Profit Organizations: Relevance - Responsibility - Results - R.O.I.
The Handbook of Direct Marketing for Non-Profit Organizations: Relevance - Responsibility - Results - R.O.I.
  • SKU: 9781895589610
  • BARCODE: 9781895589610
  • VENDOR: BooksCloud

The Handbook of Direct Marketing for Non-Profit Organizations: Relevance - Responsibility - Results - R.O.I. - Paperback

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Description

by Billy Sharma (Author)

A practical reference guide for all non-profit marketers, packed with case studies covering all aspects of the 'art' and 'science' of direct marketing, Sharma's handbook focusses on using a real understanding of your donor to drive results from your next campaign.

Number of Pages: 186
Dimensions: 0.4 x 11.02 x 8.5 IN
Publication Date: January 26, 2012
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