{"product_id":"self-mastery-technologytm-marketing-manual-paperback","title":"Self-Mastery Technology(tm) Marketing Manual - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eCynthia J. Porter\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eMany people, especially new business owners, tend to confuse advertising with marketing. However, there is a significant difference between the two. Marketing is an overall strategy including all of \"The Four Ps\"-product, price, place and promotion-while advertising (\"promotion\") is just one piece of your marketing puzzle. At the end of this section, you'll find a Marketing Success Checklist. This document is key to ensuring the success of your Brain-Based Wellness center. We recommend you keep it within view and read it every day to be sure you remain focused on your marketing strategy, and not just your tactics (advertising). This synergistic approach to marketing will determine the long-term growth and health of your business.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 92\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.19 x 11 x 8.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 15, 2013\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":71360956006653,"sku":"9781937111236","price":149.56,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/3414\/0157\/files\/JwbxV3Io189781937111236.webp?v=1790185881","url":"https:\/\/booktolia.com\/products\/self-mastery-technologytm-marketing-manual-paperback","provider":"booktolia","version":"1.0","type":"link"}